---
title: Blog | Farm | Kate MacNamee
description: Farm insights inspired by the work we do every day.
---

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## Insights inspired by the work we do every day.

### Blog

[

**Flex Talks Webinar Recap: Designing Medical Devices To Be Intuitive**

by Kate MacNamee

 In September, I gave a Flex Talks webinar on designing medical devices to be intuitive and how understanding the human brain can help us … Read More

---

 September 30, 2020 ** 2 

](https://www.farmpd.com/farm-blog/flex-talks-webinar-recap-designing-medical-devices-to-be-intuitive)

[

**Podcast Recap: Avoiding ‘Design Heartbreak’ with Human Factors (Part 2)**

by Kate MacNamee

 In part two of the AAMI podcast, Avoiding ‘Design Heartbreak’ with Human Factors, I’m joined by MaryBeth Privitera, Principal of Human Factors … Read More

---

 July 28, 2020 

](https://www.farmpd.com/farm-blog/podcast-recap-avoiding-design-heartbreak-with-human-factors-part-2)

[

**Podcast Recap: Avoiding ‘Design Heartbreak’ with Human Factors (Part 1)**

by Kate MacNamee

 “Aimless design” choices can lead to misunderstanding and confusion, which can result in heartbreaking errors by users of a medical device. … Read More

---

 May 19, 2020 

](https://www.farmpd.com/farm-blog/podcast-recap-avoiding-design-heartbreak-with-human-factors-part-1)

[

**Webinar Recap: Working with Qualitative Data to Inform Design**

by Kate MacNamee

 In partnership with MassMEDIC, I gave a webinar last October to address working with qualitative UX data. In particular, I spoke about the … Read More

---

 April 5, 2019 

](https://www.farmpd.com/farm-blog/webinar-recap-working-with-qualitative-data-to-inform-design)

[

**Human Factors in Design: 3 Cognitive Patterns to Keep in Mind When Designing a Product**

by Kate MacNamee

 Human factors research is often described with a focus on human behavior: what is the user doing, what did they press, click, or move, and how? … Read More

---

 March 2, 2017 

](https://www.farmpd.com/farm-blog/human-factors-in-design-3-cognitive-patterns-to-keep-in-mind-when-designing-a-product)

[

**Overview of Latest FDA Guidance Documents for Medical Device Development**

by Kate MacNamee

 The FDA recently released the latest version of three guidance documents addressing unique device identifiers, adaptive study designs, and real … Read More

---

 August 31, 2016 

](https://www.farmpd.com/farm-blog/overview-of-latest-fda-guidances-for-medical-device-development)

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